New exclusive Jem doll for Shopbop available today!

As mentioned before, 2015 marks the 30th anniversary of Hasbro's Jem and the Holograms and Integrity Toys have made a very special Jem doll especially to commemorate this landmark. The doll is exclusive to online e-tailer SHOPBOP, is called SHOWTIME JEM™, and is a special re-edited version of the CLASSIC JEM doll released in 2012. The doll will be available to order today at Shopbop.

Item # 14098
SHOPBOP Exclusive
Dressed Doll
Limited Edition Size of 500 Dolls
Estimated Ship Date: Approximately October 2015 (from SHOPBOP)
Retail Price: $119.00 US + Shipping and Handling.

Doll Tech Specs:
Body Type: JEM / Color Infusion
Head Sculpt: Jerrica Benton
Quick Switch Feature: No
Skin Tone: FR White
Hair Color: Pink
Eyelashes: Yes, Hand-Applied

The outfit is a colour variation of her 80's signature look: light pink nylon asymmetrical mini-dress, glittery fringed belt, matching cuff bracelet, Jemstar earrings, metallic stockings, shoes and wireless microphone. Fully articulated 12.5-inch vinyl doll with rooted hair and hand applied eyelashes. A doll stand is included. For adult collectors ages 15 and up only.


This is a SHOPBOP exclusive. This is the information that they provided and is subject to change.

*Launch Date, October 1, between approximately 7:45 AM and 8 AM EST

*Limited quantities, maximum 2 units per order

*Retailer ships internationally

*Doll retail price - $119.00 US + Shipping and handling (Free express shipping options available)

To order, go here now!

Shopbop is also presenting an exclusive collection of apparel, accessories and jewelry featuring a modern take on the glitter and glam that define JEM AND THE HOLOGRAMS and its '80s rock sensibility. To sign-up for more email information from SHOPBOP, please use the following link:

(Note: if the link is not active or does not work, please copy/paste it to your web browser's address bar).

Prototype shown, final production textures and colors may vary slightly. HASBRO and its logo, JEM AND THE HOLOGRAMS and all related characters are trademarks of Hasbro and are used with permission. ©2015 HASBRO. All rights reserved. All photos and information contained herein is copyrighted Integrity Toys, Inc. and Intercap Merchant Partners, LLC 2015 and may not be reprinted or disseminated without express written permission.

Barbie poses for the 50th Anniversary Sports Illustrated Swimsuit Issue

Throughout her illustrious career as the world's most famous doll, Mattel's Barbie doll has been through a fair share of different and challenging career opportunities, ranging from air stewardess to doctor to architect and even presidential candidate for the USA. Barbie's latest gig though, as a Sports Illustrated swimsuit model has attracted an unusual number of comments, articles and posts, in an equally wide number of reactions. 

Mattel and Sports Illustrated collaborated this year for the magazine's annual Swimsuit Issue that includes a special editorial spread shot by legendary sports photographer Walter Iooss Jr. featuring 22 Barbie dolls. It also includes photos of Barbies dressed like former SI Swimsuit models of years past and a cover wrap that will appear on 1,000 copies of the issue, declaring Barbie to be “The Doll That Started It All”. So why this and why now? The Sports Illustrated feature is part of Barbie's "Unapologetic" campaign, an effort on behalf of Mattel to counter criticism that the doll's unrealistic figure gives young girls the wrong image about how their bodies should look. Sports Illustrated supposedly presents Barbie as an empowered woman who is unashamed of her appearance or actions. Mattel also released a Swimsuit Issue Barbie, now available for purchase exclusively on

It is very ironic that these two powerhouses, targets of complaints about their depictions of women, are joining forces to become “unapologetic” about who they are. Barbie as a doll-size version of the magazine’s supermodels like Tyra Banks and Christie Brinkley, is not something new - she was always centred on fashion and even has a body type (there are multiple body types for the different Barbies out there) called Model Muse.  Mattel said in a statement that posing in the issue “gives Barbie and her fellow legends an opportunity to own who they are, celebrate what they have done and be #unapologetic.” There's an op-ed from Barbie herself too.

Mattel has been trying hard for a while by connecting Barbie to other brands to help its efforts aimed at redefining the doll's image, making it more appealing to contemporary consumers while also fighting back concerns about the unrealistic attitudes about the female body that Barbie promotes. “We’re always challenging ourselves to think differently about Barbie and how we can continue to keep her relevant,” said Lisa McKnight, senior vice president of marketing for North America at Mattel. Of course it all comes down to business. Mattel's reshaping of Barbie’s image tries to counter bad sales results during the past holiday season, falling short of expectations among investors and corporate management. “The reality is, we just didn't sell enough Barbie dolls,” Bryan G. Stockton, chief executive, said in a conference call with analysts on Jan. 31. Barbie sales fell 13 percent in the fourth quarter of 2013, compared with the same period in 2012. 

John Joannides, associate publisher at Sports Illustrated in New York, published by the Time Inc. division of Time Warner, said: that this event was “a very exciting creative collaboration, one icon to another.” A section of the Sports Illustrated website will feature related content as well as a blog, Swim Daily. Mattel paid for the opportunity to integrate Barbie into the commemoration of the magazine's 50th anniversary but no amount has been disclosed so far. Below are a couple of videos with the doll from SI

Integrity Toys releases a mini Dynamite Girls collection for Halloween

Integrity Toys released a mini DG collection with a Halloween theme and yes, there's a new Spooky Sooki doll in it. The collection comprises of three dolls, one (Spooky Sooki) available only from IT Direct until supplies last and the other two (a girl and a boy) available through Integrity dealers. Let's see the dolls:

Item #66090
Spooky Sooki: The Return
Dynamite Girl™ Dressed Doll
2013 IT Direct Exclusive
Limited Edition of 1000 Dolls
Suggested Retail Price: $65.00
Available for Pre-order Directly from IT Direct
Approximate Ship Date: Late September 2013

Doll Tech Specs:
Body Type: DG (12 inch)
Quick Switch Feature: No
Skin Tone: Japan
Hair Color: Raven
Eyelashes: Yes, Rooted
Package Dimensions: 6" X 15" X 2.5"

A classic Dynamite Girl character returns to haunt the night again. Spooky Sooki: The Return is an IT Direct exclusive and cannot be purchased anywhere else but in the Integrity Toys shopping cart (while supplies last)! She is wearing a white shirt-dress in Gothic inspired style, over a black patterned hose and black boots, with a matching bag shaped like a small coffin. For adult collectors ages 14 and up. Doll stand included.

Item #66091
Handsome Devil
Damon™ Fashion Figure
The Dynamite Girls™ Collection
Limited Edition of 800 Dolls
Suggested Retail Price: $65.00
Approximate Ship Date: Late September 2013
Available from All Integrity Toys Authorized Dealers

Doll Tech Specs:
Body Type: FR: Homme (12.5 inches)
Quick Switch Feature: No
Skin Tone: Latino
Hair Color: Raven with Fire Red Streaks
Eyelashes: No
Package Dimensions: 6" X 15" X 2.5"

Hmm the name is new but the sculpt is one that DG boys have used before. He is dressed in red/black, from the jacket and pants to the striped shirt to his red-streaked raven hair. Gorgeous high boots.  Please note that the horns are removable. If he had a new sculpt I would have considered ordering him. For adult collectors ages 14 and up. Doll stand included. 

Item #66092
Dead In Her Tracks
Dani™ Dressed Doll
The Dynamite Girls™ Collection
Limited Edition of 800 Dolls
Suggested Retail Price: $65.00
Approximate Ship Date: Late September 2013
Available from All Integrity Toys Authorized Dealers

Doll Tech Specs:
Body Type: DG (12 inch)
Quick Switch Feature: No
Skin Tone Japan
Hair Color: Snow White with Ice Blue Streaks
Eyelashes: Yes, Rooted
Package Dimensions 6" X 15" X 2.5"

Dani wears a white dress with a pattern that looks like tyre tracks! It also looks like it has an underskirt. This doll comes with a chain necklace that is not shown in the photos below. She also has a corsage and gloves. For adult collectors ages 14 and up. Doll stand included.

**Please note that the photos are of a prototype doll and accessories. The final product is subject to changes and modifications. All info and photos contained herein is copyrighted Integrity Toys, Inc. and Intercap Merchant Partners, LLC 2013 and may not be reprinted or disseminated without express written permission.**

Jem and The Holograms - by Integrity Toys and Hasbro

Inspired by the characters created by Hasbro over two decades ago and cherished by fans and collectors alike ever since, this nostalgic retro doll line is designed to pay homage to both the animated series and its original companion doll line, which was originally marketed from 1985 to 1987. Created for fans by fans of the rock ‘n shock pink haired pop-culture icon and her outrageous world, this classic commemorative line will feature the high-end details, quality accessories and ultra-limited edition sizes that fans of Integrity Toys have come to appreciate through the years. Hasbro in collaboration with the creative team at Integrity Toys, Inc., proudly presents a glamorous series of high-end fashion dolls based on the 1980’s ground breaking animated series JEM AND THE HOLOGRAMS!

Hollywood Jem is the first doll in a series of characters based on the hit 80’s animated series JEM AND THE HOLOGRAMS. A long time fan favorite, Hollywood Jem is ready to be added to your collection at long last! Based on a costume worn in the two-part episode of the same name, Hollywood Jem comes complete with a totally 80’s, screen accurate look which includes:

* Fully articulated, highly detailed 12” (30.5 cm) fashion doll with cotton candy pink hair and hand applied eyelashes
* Screen accurate costume with couture like finish
* Miniature Jemstar earings
* Miniature Hollywood Star award plaque
* Shoes, Bracelets and realistic microphone and stand
* Doll stand, instructions, souvenir post card and certificate of authenticity.

This special edition doll will be available from the Hasbro Toy Shop at booth # 3329 at Comic Con International in San Diego and the approximate retail price will be US $125.00

The doll looks great in the promo photos, as far as looking exactly like the cartoon character goes. Luckily it is not at all my style so I will not be getting her. But I am sure fans of the series will crave her, even though the price is high.

She reminds me of Olivia Newton-John in the 1985 video clip for Culture Shock: