W Club members were treated to the reveal of a new Fashion Royalty collection, called Modern Muse, designed by Integrity Toys designer Jessy Ayala. All four dolls were W Club-only "right-to-buy" lotteries, so if someone is not a member, it made it more difficult to get their hands on one. The presentation was live but not the actual Jessy talking to Carol and presenting the dolls part - that was prerecorded due to technical issues.The video also played a bit blurry for most people watching so IT had to send a separate link for members to see it clearly. The collection is great, if only four dolls, but the editions could have been a little higher.
Item # 91554
Socialite Café
Adèle Makéda® Dressed Doll
The Fashion Royalty® Collection: Modern Muse
Edition Size: 1100
Expected Ship Date: Late Summer/Early Fall 2025
W CLUB ONLY IT DIRECT RTB LOTTERY
Head Sculpt: Adèle 2.0
Body Type: FR 6.0
Foot Sculpt: High-heeled
Skin Tone: A-Tone
Hair Color: Dark Brunette
Eyelashes: Yes, Hand-applied
MSRP: $199 + S & H - Special W Club Price: $185 + S & H
Tariff Surcharge (Portion passed on to customers; estimated based on 30% at time of receipt, subject to below)*: $14
Sales method: This is being sold to W Club members via a W Club right-to-buy lottery offer. Should any product remain after fully placing the lottery, it would then be made available to the public and for purchasing extras at the MSRP.
(RTB winners will pay a $50.00 NRD deposit due by July 18th and $135.00 + S, H, taxes & any tariff surcharge* will be due in approximately late Summer/early Fall 2025)
*The tariff surcharge is the portion of tariffs in US dollars that will be passed on to the customers. The estimate of the portion to be passed onto customers above is based on a 30% tariff rate at the time that this product is received by Integrity Toys out of Customs. If the tariffs are lower at that time, the surcharge will also be lowered. If the tariffs are eliminated at that time, there will be no surcharge. If the tariffs are higher at that time, the surcharge will likely be adjusted higher. This amount above is provided as a courtesy to calculate the cost based on the information and tariff levels as they are today, but are subject to the aforementioned changes. Please contact W Club if any of this is unclear before pre-ordering.
The Story:
Adèle Makéda couldn’t think in the office, so she headed across the street from the W Cosmetics headquarters to her favorite café, Les Deux Fleurs, to review her texts and emails. It was a big mistake, because every time she tried to review something confidential, one of the paparazzi would come by and snap a photo, commenting on her chic dress.
She threw her leopard overcoat on and put on her sunglasses, flagging down the server to move her from a table outside to a more private booth in the back of the café.
Adèle and Eugenia had been doing more strategy with Véronique at W, alongside their modeling duties. After Agnes’s stunt at the 20th Anniversary Gala, showing up with Lilith and causing a scene, they were very concerned about the launch of Agnes’s new all-encompassing lifestyle brand, AvW and who she might be trying to poach.
Further, they needed to create more buzz for W Cosmetics. Véronique and Vanessa did a great job with their recent collab in Mexico, and it was time to bring out some big guns.
Adèle looked down at a text from Eugenia. Adèle had suggested that they try to get Elyse Jolie involved in their next campaign.
Eugenia texted back: Are you sure you can trust Elyse? I think I can get Isha out of retirement for something?
Adèle responded: Elyse has always been a great ally. Have you heard something? I can’t imagine her wanting to work with AvW…
Eugenia sent back: She’s been MIA and acting weird. And Eden had said something that she overheard her sister talking through some names. Maybe it’s nothing?
Adèle: I’ll talk with Elyse, you take Isha.
Eugenia: Parfait! xo
Adèle sighed while she put her phone down, taking a sip of her latte. She just wanted to be near beauty—why so much drama?
Included:
12.5-inch articulated doll with rooted hair and hand applied eyelashes;
Fashionably chic look comprised of a black micro mini dress with mock neck, pleated fabric skirt and removable oversized "fur" cuffs;
Leopard print belted swing coat with oversized collar and contrasting hot pink lining;
Sheer black pantyhose;
Strappy black high-heels with golden detail;
Black injection molded pumps;
FR branded shoe box;
Stylized "patent leather" handbag with angled flap;
Coffee cup and saucer with removable latte insert;
Doll-sized lipstick accessory;
Black cat-eye sunglasses;
Dramatic golden statement necklace;
Oblong golden hoop earrings;
Golden cuff bracelets;
Golden and "onyx" rings;
Pair of black gloved hands;
Alternate pair of long-manicured hands;
Alternate pair of grip hands;
Doll stand;
Certificate of authenticity.
A gorgeous Adèle was the first doll unveiled and she immediately reminded me of Exquise. Furthermore, the outfit drew parallels with the Poppy Parker Mad For Milan, with the leopard coat over a black mini dress and gold jewellery - this time in a modern style and Parisian flair. If I did not already have Exquise and two leopard coats (Mad For Milan plus the Earhta Kitt one), I’d have probably tried for this Adèle. And Jessy, time to start using a different Adèle screening, we have had so many with this one lately. The dress is inspired by the 2024 Azzeddine Alaia bubble cuff dress, but with a draped lower part. There was also a knit top version of it. Cute bag, two pairs of shoes (but only one shoe-box), of which one is plastic, great jewellery. The lipstick and cappuccino add to the fun.
Item # 91553
Martini Social
Eugenia Perrin-Frost™ Dressed Doll
The Fashion Royalty® Collection: Modern Muse
Edition Size: 1500
Expected Ship Date: Late Summer/Early Fall 2025
W CLUB ONLY IT DIRECT RTB LOTTERY
Head Sculpt: Eugenia
Body Type: FR 6.0
Foot Sculpt: High-heeled
Skin Tone: Japan
Hair Color: Platinum
Eyelashes: Yes, Hand-applied
MSRP: $199 + S & H, Special W Club Price: $185 + S & H
Tariff Surcharge (Portion passed on to customers; estimated based on 30% at time of receipt, subject to below)*: $14
Sales method: This is being sold to W Club members via a W Club right-to-buy lottery offer. Should any product remain after fully placing the lottery, it would then be made available to the public and for purchasing extras at the MSRP.
(RTB winners will pay a $50.00 NRD deposit due by July 18th and $135.00 + S, H, taxes & any tariff surcharge* will be due in approximately late Summer/early Fall 2025)
*The tariff surcharge is the portion of tariffs in US dollars that will be passed on to the customers. The estimate of the portion to be passed onto customers above is based on a 30% tariff rate at the time that this product is received by Integrity Toys out of Customs. If the tariffs are lower at that time, the surcharge will also be lowered. If the tariffs are eliminated at that time, there will be no surcharge. If the tariffs are higher at that time, the surcharge will likely be adjusted higher. This amount above is provided as a courtesy to calculate the cost based on the information and tariff levels as they are today, but are subject to the aforementioned changes. Please contact W Club if any of this is unclear before pre-ordering.
The Story:
Eugenia Perrin-Frost was on her way to an elegant party with the fashion insiders from French multimedia powerhouse Haute Glam, to talk about some creative concepts for a print and online collaboration starring Eugenia for W Cosmetics and a new unnamed perfume that they were planning to launch. Eugenia looked flawless, heads swiveling about as she strutted down the rue with her freshly platinum blonde ‘do.
She stopped in front of the sprawling windows of Bistro Neuf, a hot new dinner spot, to fix her lipstick. As she stared at her reflection, she noticed a familiar face seated in one of the luxurious velvet booths a level off the main floor.
It was none other than Isha, with whom Eugenia was planning to chat. Eugenia noticed that Isha was sitting on one end of the booth with a glass of wine and that another one was filled as well, across the booth.
“That little minx,” Eugenia thought. “Isha has got a hot date!”
Being nosy, of course Eugenia wanted to see who it was.
She saw a figure approach the booth and slip into the seat and she couldn’t believe her eyes.
It was no hot date, it was Eden Blair!
“But why would Eden be with Isha? That’s very out-of-character for her to arrange a dinner…”
Or wait…maybe it was Lilith.
“Ugh, I can’t tell those twins apart. Their faces are too similar!” Eugenia lamented to herself.
“Should she go in?” she wondered. Eugenia wanted to, but really needed to get to the party.
At the party, while Haute Glam’s creative director, who simply went by the name “Henri”, went on and on about a photo shoot idea, Eugenia’s mind wandered back to Bistro Neuf.
She gulped down her martini and kissed Henri on the cheek.
“It’s fabulous! Let’s do it!” she said, telling Henri to schedule the shoot and then excusing herself and making her way back to the bistro…
Included:
12.5-inch articulated doll with rooted hair and hand applied eyelashes;
Sultry sleeveless dress with dramatic mock neck, thigh slit and angled skirt adorned with paillettes;
Metallic knee-high boots with zipper detail;
Peach injection molded pumps;
FR branded shoe box;
Silver embellished clutch purse;
Martini cocktail;
Doll-sized perfume bottle accessory;
"Silver" martelé texture cuff bracelet;
Matching "silver" bangle bracelets and rings;
Long "silver" drop chain earrings;
Arm gauntlets with "fur" trim;
Pair of regular gloved hands;
Alternate pair of long-manicured hands;
Alternate pair of grip hands;
Doll stand;
Certificate of authenticity.
Too soon after Venus Rising to get another Eugenia? And with bleached eyebrows as well? I am not attracted to this face or her severe ponytail - at least not with this outfit. It would look so much better with a Versace bondage dress.This time we get an espresso martini and a perfume bottle. The one shoebox per doll is also constant. The gloves look like something more befitting a 70s softcore film protagonist. Here jewellery is severely lacking compared to Adele, as is her purse. Did not enter for this one either.
Item # 91555
Reservation For Two
Isha Kalpana Nayaranan™ Dressed Doll
The Fashion Royalty® Collection: Modern Muse
Edition Size: 1500
Expected Ship Date: Late Summer/Early Fall 2025
W CLUB ONLY IT DIRECT RTB LOTTERY
Head Sculpt: Isha
Body Type: FR 6.0
Foot Sculpt: High-heeled
Skin Tone: Sunkissed
Hair Color: Dark Chocolate
Eyelashes: Yes, Hand-applied
MSRP: $199 + S & H. Special W Club Price: $185 + S & H
Tariff Surcharge (Portion passed on to customers; estimated based on 30% at time of receipt, subject to below)*: $14
Sales method: This is being sold to W Club members via a W Club right-to-buy lottery offer. Should any product remain after fully placing the lottery, it would then be made available to the public and for purchasing extras at the MSRP.
(RTB winners will pay a $50.00 NRD deposit due by July 18th and $135.00 + S, H, taxes & any tariff surcharge* will be due in approximately late Summer/early Fall 2025)
*The tariff surcharge is the portion of tariffs in US dollars that will be passed on to the customers. The estimate of the portion to be passed onto customers above is based on a 30% tariff rate at the time that this product is received by Integrity Toys out of Customs. If the tariffs are lower at that time, the surcharge will also be lowered. If the tariffs are eliminated at that time, there will be no surcharge. If the tariffs are higher at that time, the surcharge will likely be adjusted higher. This amount above is provided as a courtesy to calculate the cost based on the information and tariff levels as they are today, but are subject to the aforementioned changes. Please contact W Club if any of this is unclear before pre-ordering.
The Story:
After doing a slew of blockbuster Bollywood movies and French modeling campaigns back-to-back, Isha had taken some time off. But she was getting more and more offers and frankly, thought it was about time to get back into the swing of her career.
Isha thought it was odd when Eden invited her to dinner. Eden was a sweet girl and in between her modeling gigs had also been doing some office work with Véronique Perrin. But Eden was a bit shy and not that social—the opposite of her sister, Lilith.
And when Eden said she had a proposal to speak with Isha about over dinner, it sounded preposterous. Véronique wouldn’t give Eden that task, so what was this all about? But Isha accepted the invite.
It didn’t take long after her arrival at Bistro Neuf for Isha to figure out she had been had.
The meeting wasn’t with Eden after all-- it was with Lilith.
Lilith apologized for the bait-and-switch, but pleaded that she just wanted to be heard out and not dismissed.
Isha was thinking of getting up and leaving, but she didn’t want to cause a scene, especially when the hot spot was packed to the brim with the who’s who of French society, culture and entertainment.
While Lilith was sneaky, she also was a brilliant pitchwoman. She painted a vivid picture of how AvW was going all-in on its lifestyle brands and dangled out that perhaps there was a brand extension that could be entirely driven by Isha.
Isha didn’t trust Agnes and she didn’t trust Lilith, but she wanted to hear more.
As Lilith prattled on, Isha’s eyes became wide.
Over Lilith’s shoulder, a gorgeous figure was slinking towards the booth. She waved hello with a long-gloved hand as she approached.
“Well good evening, ladies,” Eugenia purred in a sticky-sweet voice. “May I join you?”
Isha welcomed her to sit down as Lilith’s face fell.
Included:
12.5-inch articulated doll with rooted hair and hand applied eyelashes;
Sexy plunging draped halter dress with denim corset detail;
Burgundy high heels with ankle strap and golden accents;
Burgundy injection molded pumps;
FR branded shoe box;
"Fur" clutch purse;
Two wine glasses with one of each interchangeable tilted and non-tilted "liquid" effect inserts (for more realistic closeup photography);
Doll-sized W Cosmetics branded square eye shadow palette;
"Jeweled" removable brooch;
Golden bangle bracelets;
Golden and "jeweled" bangle bracelets;
Burgundy bangle bracelets;
Golden and "jeweled" drop earrings;
Matching ring;
Pair of long-manicured hands;
Alternate pair of grip hands;
Doll stand;
Certificate of authenticity.
What an amazing Isha doll! Her lush locks, her exquisite make up, her beautifully intricate, Schiaparelli-”inspired” dress (and Doechii wearing the same dress this past March on the house’s front row and with a similar hairstyle no less) and lovely accessories make an irresistible combination. Again two pairs of shoes, one shoebox, two wine glasses (old-fashioned style), an eye-shadow compact, a furry clutch and some lovely jewellery. I entered for her but did not win and am looking for a takeover.
Item # 91556
Shopping Suite
Elyse Jolie™ Dressed Doll
The Fashion Royalty® Collection: Modern Muse
Edition Size: 1200
Expected Ship Date: Late Summer/Early Fall 2025
W CLUB ONLY IT DIRECT RTB LOTTERY
Head Sculpt: Elyse
Body Type: FR 6.0
Foot Sculpt: High-heeled
Skin Tone: Hungarian
Hair Color: Dark Blonde
Eyelashes: Yes, Hand-applied
MSRP: $199 + S & H, Special W Club Price: $185 + S & H
Tariff Surcharge (Portion passed on to customers; estimated based on 30% at time of receipt, subject to below)*: $14
Sales method: This is being sold to W Club members via a W Club right-to-buy lottery offer. Should any product remain after fully placing the lottery, it would then be made available to the public and for purchasing extras at the MSRP.
(RTB winners will pay a $50.00 NRD deposit due by July 18th and $135.00 + S, H, taxes & any tariff surcharge* will be due in approximately late Summer/early Fall 2025)
*The tariff surcharge is the portion of tariffs in US dollars that will be passed on to the customers. The estimate of the portion to be passed onto customers above is based on a 30% tariff rate at the time that this product is received by Integrity Toys out of Customs. If the tariffs are lower at that time, the surcharge will also be lowered. If the tariffs are eliminated at that time, there will be no surcharge. If the tariffs are higher at that time, the surcharge will likely be adjusted higher. This amount above is provided as a courtesy to calculate the cost based on the information and tariff levels as they are today, but are subject to the aforementioned changes. Please contact W Club if any of this is unclear before pre-ordering.
The Story:
Everyone in their circle had been acting strange lately, Adèle thought, as she made her way to join her friend and long-time colleague, supermodel Elyse Jolie, for some private shopping.
Now that Eugenia put the thought in her head that maybe Agnes was going after Elyse, she couldn’t shake the feeling that Elyse had been making an awful lot of excuses about not getting together.
What nobody knew was that Elyse was dating billionaire playboy, Alexandre Beaumont-Durand. And since Alexandre wasn’t exactly not married right now, the relationship was very much hush-hush.
To further complicate matters, Alexandre owned a conglomerate of luxury brands, including fashion houses, luxury accessories and even cosmetics.
Elyse had been trying to limit her work so she didn’t create too many conflicts with Alex, as she called him, and his suite of brands. And she didn’t want to say anything accidentally that would out her romance, either.
Elyse wasn’t the best at keeping things secret. While she was excited to spend time with Adèle, she was also worried that she was going to accidentally spill the tea about herself and her…dalliance.
Elyse was already in a private VIP suite at the atelier, surrounded by shopping bags, when one of the attendants showed Adèle into the room.
“You started without me! For shame!” Adèle kidded, kissing Elyse on the cheek and admiring her chic denim suit.
“I am definitely borrowing that,” Adèle said, pointing to the well-tailored look.
As the staff brought back an array of shoes for Elyse to try on, Adèle spent little time on small talk before getting right into it.
“Elyse, you haven’t done much for W lately. We need you to come back with a big splash,” Adèle said.
Even though there were a lot of young hot NU. Face models ruling the runway and social media, Elyse was still one of the most revered models of all time. Doing a new major campaign with her was sure to get tongues wagging and take some air out of the AvW brand press.
Elyse tried to talk in circles to her friend, but Adèle was too savvy for that.
“Elyse, what are you not telling me? Are you working with AvW?” Adèle demanded.
Elyse laughed, tossing her long hair back. “Could you imagine me working with Agnes? Really, mon cherie…”
Then Elyse’s gorgeous designer bag fell over, with her cell phone tumbling out and across the room.
Adèle went to pick it up for Elyse, who ran after her, not wanting her friend to touch it.
Adèle reached the phone first, and as she handed it over, she saw the wallpaper on the home screen—Elyse in a tiny bikini with Alexandre on his yacht, arms around each other.
Adèle’s jaw dropped.
Elyse just knew she was going to blow it, and now she had.
“Adèle, you can’t tell anyone, I beg of you…,” Elyse pleaded.
“Of course, your secret is safe with moi,” Adèle said. “Now, about that campaign…”
Elyse nodded. She would figure out some way to placate Alex.
Included:
12.5-inch articulated doll with rooted hair and hand applied eyelashes;
High-fashion fitted denim suit jacket with golden buttons, buckle and gathered sleeves and matching knee-length denim pencil skirt;
Fitted short-sleeved bodysuit with collar detail;
Slingback heels;
White injection molded pumps;
FR branded shoe box;
Two FR branded shopping bags;
Colorful custom-printed satchel purse;
Glass with lemon wedge and one of each interchangeable tilted and non-tilted "liquid" effect inserts with straw (for more realistic closeup photography);
Doll-sized lip gloss accessory;
Pink sunglasses;
Golden and "pearl" earrings;
Golden and "pearl" bracelet;
Golden and "pearl" necklace;
Golden watch accessory;
Golden rings;
Pair of long-manicured hands;
Alternate pair of grip hands;
Doll stand;
Certificate of authenticity.
A great version of Elyse - she immediately brought to my mind the mythical Going Public Eugenia, with her blonde hair, tanned skin, pink lips and sultry eyes. The Schiaparelli_”inspired” denim suit compliments her nicely and is quite intricate. Jessy brings back the monogram multicoloured print for her bag, while she gets two extra shopping bags as accessories, along with her drink, two pairs of shoes, one shoe-box and a lip gloss.Her jewellery is more subdued compared with other dolls here, and considering the Schiaparelli angle, even more so. I won this one in the lottery, yeay!
You can see all the dolls rotating in the video below:
IMPORTANT NOTE: Prototypes shown, the final product may vary. Background and props are not included. These collectibles are meant for adult collectors ages 15 and up only.
All photos and information contained herein is copyrighted Integrity Toys, Inc. and Intercap Merchant Partners, LLC 2025 and may not be reprinted or disseminated without express written permission. FASHION ROYALTY and all other character marks followed by ™ or ® are trademarks of Integrity Toys, Inc. Chesapeake City MD USA 21915. All rights reserved. The W Club is a trademark of Intercap Merchant Partners, LLC. All rights reserved.
Doll Photography by Bill and Shaunessey Peck; Layouts and graphics by Alain Tremblay, Marketing.